Made specifically for and by Indigenous people, the prevention videos use a pedagogical, multilingual and intercultural approach. The goal: to present clear, accurate, reassuring facts in each community’s mother tongue. The project involved seven ethnic groups – Wapichan, Ticuna, Yanomami, Ye'kwana, Macuxi, Taurepang and Warao – present in the Amazon and Roraima states (Brazil).
One video begins with a cheery greeting from Dario. We see him sitting outside his rural village home, and as he talks in his own language (with subtitles), he is attaching feathers to the traditional headdress he is making.
I am Ticuna, from the Nacao Urubu Rei (King Vulture Nation). COVID-19 is a very serious disease that is killing all over the world. It’s affecting everyone’s lives, including our culture. We’ve stopped all of our traditions, because of a disease. And today we wear masks, which is really weird for us. But you need to protect yourself. It’s for the greater good.’
Hello, my indigenous relatives, it’s time to get vaccinated. Do not be afraid!
There are groups that deny the vaccine – but it is very important!
More videos have been produced to inform Indigenous communities on other crucial health issues. UNESCO has been helping Brazil provide preventive education on STDs, HIV/AIDS and viral hepatitis, as well as on teenage pregnancies. Indigenous peoples represent 5 per cent of the world's population and rank among the most disadvantaged. They face increasing migration, pressure to assimilate other cultural values, various forms of discrimination, gender-based violence and limited access to education, employment and health services. UNESCO is committed to championing the rights of Indigenous peoples.
